Comments for The Practice Growth Architect http://thecrevargroup.com/blog Practical tips, tools and inspiration to help build your practice Fri, 18 Mar 2011 21:44:29 +0000 http://wordpress.org/?v=2.9.2 hourly 1 Comment on Love ‘Em or Lose ‘Em by David http://thecrevargroup.com/blog/?p=295&cpage=1#comment-721 David Fri, 18 Mar 2011 21:44:29 +0000 http://thecrevargroup.com/blog/?p=295#comment-721 Thanks for all of this great information. Just discovered it....via CPA2Biz. All the best, David Thanks for all of this great information. Just discovered it….via CPA2Biz. All the best, David

]]> Comment on Maximize Your Marketing ROI in 2011 by Melinda Guillemette http://thecrevargroup.com/blog/?p=286&cpage=1#comment-441 Melinda Guillemette Wed, 12 Jan 2011 21:25:46 +0000 http://thecrevargroup.com/blog/?p=286#comment-441 Hey, Tracy - This is an excellent post. Eliminating the Expectation Gap resonates in particular. We've both seen too many situations where a group of leaders in a firm creates a great marketing plan that does not reach to the individual level -- at least in any real way. Seems that many things are left to Someone Else to do. Trouble is, Someone Else has never been employed by the firm. As in all things, clarity needs to be the driver for effective marketing. Melinda Hey, Tracy -

This is an excellent post. Eliminating the Expectation Gap resonates in particular. We’ve both seen too many situations where a group of leaders in a firm creates a great marketing plan that does not reach to the individual level — at least in any real way. Seems that many things are left to Someone Else to do. Trouble is, Someone Else has never been employed by the firm. As in all things, clarity needs to be the driver for effective marketing.

Melinda

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